Meet The Face Behind Dubrule Electrical & Automation Ltd.

Author: Richard Poruchny | | Categories: Commercial Electrical Services , Home Automation Installation , Residential Electrical Services

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I’m Dan Dubrule, the proud owner of Dubrule Electrical & Automation Ltd.

I look forward to sharing my story. I hope that you will enjoy getting to know me better.

I was working in a steady job with an hourly wage when I was presented with a fantastic proposal to start an electrical contractor firm. While the opportunity was risky, I felt that it was too good to pass up, so I took a leap of faith and launched the company in the fall of 2010.

Over the past few years, the company has evolved considerably. The original business plan was to contract out my services as a sole proprietorship in an industrial setting. However, to satisfy demand, the enterprise grew and took on a life of its own.

In 2018, I initiated a business purchase of Meerholz Canada. I completed the purchase in 2020, and both businesses continue to expand rapidly with twenty full time dedicated employees.

As cheesy as its sounds, the most rewarding part of running my business is helping people. There are countless stories about contractors taking advantage of their clients, charging too much, and having hidden costs. Therefore, I maintain transparent communication and go the extra mile to deliver services with integrity, safety, and quality.

I attribute my success to my customer-first approach, as I ensure that clients are satisfied with the experience I provide, even if it means reducing the company’s profit from time to time.

I take pride in utilizing company resources to sponsor local charity events for the Canadian Cancer Society and the BC Children’s Hospital, which are causes I feel strongly about supporting.

When I’m not in the office or in the field, I’m a family man with three young kids, so my downtime is often spent with them camping, boating, quadding, and doing other fun outdoor activities.

I have enjoyed sharing my story about the things which matter to me and how they influence the way I do business.

If you or someone you know could benefit from my expertise as an electrical contractor and electrician in Prince George, BC, I invite you to get in touch. Please visit my website at



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